s e r e n d i g i t y - social responsibility


A lot is being said about triple bottom line accounting practices and corporate social responsibility lately. Small enterprises can also contribute...

Serendigity is helping our planet in the following ways:
WWF Logo
 A proportion of proceeds from sales is donated to the World Wide Fund for Nature Australian branch. This assists nature conservation projects in Australia and overseas. A minimum of 10% of profits is donated annually. Click on the Panda for more information.
Green Choice electricity is chosen for 100% of the power Serendigity's electronic equipment uses. Jackgreen, a Queensland electricity supplier, purchases renewable energy from hydro-electric, wind farm, solar farm, and biomass gas generation under this program. For more information, see Jackgreen.
All paper used by Serendigity is recycled. Paper usage is kept to a minimum. Printer ink cartridges are recycled.
Serendigity is a work-from-home operation, thus reducing fossil fuel depletion and greenhouse gas emmisions by not commuting.

If all businesses, from the smallest to the largest corporations, focussed more on the social impacts of what they do, considered the environmental consequences of their actions, and thought of the future of our Earth, then we would all be living in a better world...